The salvation of our planet is the most important issue of our age. There is still a lot to do in terms of cultural elaboration, starting from the recurrent image of a humanized “Mother Nature” that rebels against man, or a myth that nature is able to self-generate, regardless of the damage done by man since she is a “powerful goddess”.
On the other hand, the incessant drive towards industrial “progress” and a more comfortable lifestyle has been built on the back of the same goddess, now raising questions on how we can reconcile this progress with protection of our most precious resources. This relationship between man and nature has been oscillating and colliding for centuries. Even the question of “how much is too much” has existed for as long as mankind has.
Thanks to an ever wider debate and to the space given by the media to the burning ecological questions of the day, “Sustainability”, “Green” and “Decarbonization” have now entered the common vocabulary of both citizens and corporations.
But how clear is the understanding of what is happening not only to our planet but to us as its inhabitants? And how do you go from the declaration of intent to a concrete commitment?
What are the legitimate and realistic results to expect by looking at the goals set for us by the 2030 Agenda for Sustainable Development signed in September 2015 by the governments of the 193 UN member countries?
We talk about it with Emmanuelle Bruetschy – Marketing and business development manager at Trench France.
Since 2012 she has held a leadership position in the marketing and sales department of Trench France in Saint Louis. In her professional work, Emmanuelle pays great attention to the design of sustainable products and processes. She is excited about creating a greener and safer future based on sustainable technology. Her daily decisions are based on principles of responsibility and respect for our planet and all living beings. Not only for today, but also for a better tomorrow.
Sara Falconi interviews Emmanuelle Bruetschy, Senior Manager Marketing Business Development at Trench France.